Designing sites for humans and AI

More and more, the first "visit" to a website is an AI model reading it on someone's behalf. That changes what a good site looks like.

Say who you are, plainly

Structured data, a clear bio and consistent names across every profile help search engines and AI answer engines resolve you as one entity.

Keep the facts in one place

This site keeps its facts in a single file that feeds the page, the structured data and the Ask AI button. One source of truth means no contradictions.

Still design for people

None of this replaces a clear, fast page that a human enjoys. The machine-readable layer sits underneath – it should never be what visitors see.